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Introduction

Bella gives your business programmatic access to its own booking data, and a Model Context Protocol (MCP) server so AI tools can work with that data in plain language. Access is managed — we set it up for your account after a quick conversation about what you’re building. There’s no self-serve developer signup and no one-click public connector, and that’s deliberate: every integration is configured correctly and stays scoped to your own business data.
API and MCP access is available on the Professional plan, or by arrangement for larger and multi-location accounts.

What you can connect

Programmatic access covers the same data that powers your dashboard and online booking:

Appointments & availability

Appointments, availability and recurring series.

Clients

Client profiles, history and rebooking suggestions.

Sales & insights

Sales, payments and the data behind 25+ reports.

Catalogue

Services, packages, memberships and gift cards.

Team & rosters

Team members, roles and rosters.

Messaging & forms

The data behind messaging and digital forms.

The MCP server

Bella is built on the Model Context Protocol (MCP) — the same MCP server that powers Bella AI inside your dashboard. With managed MCP access enabled for your account, AI assistants and agents like Claude and ChatGPT can work with your Bella data in natural language.
  • It’s the engine behind Bella AI — point your AI tools at your Bella data and ask in plain language.
  • The assistant is read-only by default; selected actions can be enabled on request.
  • Access is scoped per business, so your AI connection only ever reaches your own data.

Book through AI

As more clients discover and book through AI, Bella keeps you bookable:
  • Reserve with Google lets clients book your business straight from Google Search and Maps.
  • Your booking pages are structured so AI assistants can read your services and availability.
  • Every AI channel deep-links into your real Bella online booking flow, where any deposit or payment is handled through your existing secure checkout.
Availability of AI booking channels such as Reserve with Google varies by country. We’ll set up the channels that work for your business and region.

How to request access

1

Tell us what you're building

Share your use case — the systems you want to connect, the AI tools you use, and what you need to read or do.
2

We enable scoped access

We set up an API key and/or an MCP connection for your account, limited to your business and your data.
3

Build

Connect your systems or your AI assistant and start working with your Bella data.
To get started, contact our team or read more on the Build on Bella — API & MCP page.