Programmes

​

Overview

Programmes brings together the ways Bella Booking helps you win clients, bring them back, and reward their loyalty. Each programme runs automatically once you set it up — there’s nothing to chase at the till and no codes for clients to remember (unless you want them). Open Programmes from the main sidebar for an at-a-glance overview of how each programme is performing, with a shortcut into every programme’s settings and its report.

---

​

The programmes

---

​

What they have in common

The New-Client Offer and Birthday Reward are both built on the same simple model, so once you’ve set up one the other will feel familiar:

• A discount you choose — a percentage off or a fixed amount off.
• Applied automatically — Bella recognises the right client at online booking and at the till, and applies the discount to their bill. There’s no code to remember and nothing to track by hand.
• Or delivered as a code — prefer a code? Switch the reward to Code mode and the client enters it at booking, or gives it to you at the till. The code only works for clients who qualify.
• Optional minimum spend — require a minimum bill before the reward applies.
• Choose who qualifies — narrow the audience with the same client filters you use for campaigns, or leave it open to everyone.

Both are part of Messages Plus. See Settings — Messaging to subscribe.

---

​

Where to find them

---

​

Related

• New-Client Offer — set up the first-visit welcome discount
• Birthday Reward — set up the birthday discount, greeting, and reminder
• Loyalty Programme — points, rewards, and referrals
• Settings — Messaging — subscribe to Messages Plus
• Automated Messages — wording for the birthday greeting and reminder
• Reports — the programme performance reports